Raadio Sky Plus
Sky Plus is one of the biggest Estonian radio stations, having over 250000 weekly listeners, 40000 unique website visitors per week and 95000 Facebook fans. The goal of the project was to reposition the website, putting more emphasis on music-related news, videos and articles. Meanwhile the focus on live listening was still a top priority. In addition, we created a new visual style inspired by the neon colours of nightlife. All in all it resulted in a 5-10% visitor increase along with higher engagement rates.
AD / Creative